Are you writing press releases for your company that are falling flat with current and prospective customers? Press releases are a great way to let the world know about your achievements and plans. If you are not writing and publishing them in a way that makes it easy for people to find them, however, then you are missing out on a lot of exposure. Here are three great ways to improve your press releases.
- Optimize Them for Search Engines
According to Search Engine Journal, 93% of online experiences begin with a search engine. Is your content written in a way that makes it easy for users to find you in Google? Consider that there are 100 billion searches a month in Google alone. That is 100 billion chances for your company to be noticed each month. By making